Friday, January 20, 2006

The Long Tail Blog



Chris Anderson author of the on-line book The Long Tail and editor-in-chief of Wired Magazine is intending to publish the book early this year. His blog is a public diary that will contribute to the final publication.

The theory of the Long Tail is that our culture and economy is increasingly shifting away from a focus on a relatively small number of "hits" (mainstream products and markets) at the head of the demand curve and toward a huge number of niches in the tail. As the costs of production and distribution fall, especially online, there is now less need to lump products and consumers into one-size-fits-all containers. In an era without the constraints of physical shelf space and other bottlenecks of distribution, narrowly-target goods and services can be as economically attractive as mainstream fare.

To find out more about The Long Tail click here:Wikipedia - The Long Tail

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Writely

Writely is a simple and secure web document sharing tool

Nothing to download -- your browser is all you need.
Collaborate just by entering people's e-mail addresses.
Publish on the web or post to your blog with a click.

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Thursday, January 12, 2006

BBC JAM

BBC jam is a brand new learning service for 5 to 16 year olds, designed to inspire them to explore, learn and create.

It will give all learners in the UK free access to an interactive broadband experience, putting them in charge of what, where and how they learn.

BBC jam will be launched at the end of January 2006.

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Tuesday, January 03, 2006

ARKive - Educational Resource


ARKive is the worlds centralised library of films and photographs of all the U.K. and worldwide endangered species freely accessible to all online. Hailed as the digital Noahs Ark, it has won numerous education and communication awards (and was launched by Sir David Attenborough).

The main ARKive website www.arkive.org is designed for use by 11 year olds upwards. Its content consists of the largest collection of wildlife and environmental films and images that can be viewed for free; the content is relevant to a wide range of science and geography subjects in primary and secondary schools (all can be downloaded free of charge).

Planet ARKive www.planetarkive.org is for children aged 7-11, and designed to make life science learning and environmental education a widely enjoyable experience. It fits in especially well with learning about living things in their environment for KS2 and 3. Again it is free and fun to use

ARKive Education ( www.arkiveeducation.org ) is for teachers? and offers downloadable briefings, lesson plans and project ideas to support KS 2 and 3 National Curriculum leaning targets. It too is free to use.

For further information go to: www.wildscreen.org.uk

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